Is email marketing still worth it in 2025? Let’s debunk the myths.
You’ve heard the rumors. The whispers that email marketing has gone the way of the dodo, that it’s the Boomer forgotten among shiny social media
April 9, 2025
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Why you shouldn’t automate your messaging (at least, not all of it)
Who out there loves to receive automated marketing messages? (crickets…) I recently got a LinkedIn message from someone inviting me to subscribe to her newsletter
March 26, 2025
A beginner’s guide to content marketing (that won’t waste your time)
73% of B2B marketers use content marketing as part of their overall marketing strategy. 97% of marketers achieved success with their content marketing in 2023.
February 18, 2025
How many emails should I send to my customers?
All of our content marketing packages include email marketing. It’s cost-effective (and just plain effective), offering an impressive return on investment (ROI) when done right.
February 6, 2025
ActiveCampaign vs HubSpot: Which is best for your email marketing?
ActiveCampaign and HubSpot are both popular, top-of-the-line customer relationship management (CRM) platforms that also offer sales and marketing automation features. Which is better for your
January 30, 2025
10 simple ways to build an email list from scratch
Time and time again, we see many small businesses struggling to get started with one of the most cost-effective marketing strategies out there: email marketing.
September 12, 2024
Powerful email marketing stats every small business owner needs to know
If you think email marketing is for big businesses with even bigger budgets, think again. In fact, results from Sinch Mailjet’s Inbox Insights 2023 survey
August 8, 2024
12 ways to stand out and get your small business noticed online
Imagine, you’ve just launched a new consulting firm that offers specialized services to growing businesses in your region. You’ve invested countless hours over the years
July 4, 2024
10 cost-effective marketing strategies every small business should try
If you’ve ever felt like marketing is a luxury only big corporations can afford, we’re here to debunk that myth. In fact, there are numerous
April 4, 2024
How to market your business on a budget
“I am building my own business in the B2B space. I’ve built most of my product myself, and I’m almost ready to launch. I’d love
March 21, 2024
How to Promote a Service-Based Business: Dos and don’ts
Do you run a service-based business, like financial services, a law firm, in-home services, or consulting? If you offer services (especially business-to-business services) vs. products,
February 15, 2024
Avoid analysis paralysis: Use marketing data to build customer relationships
If you pay attention to marketing trends, you’ll hear lots of content marketers go on about personalization. For many companies, gathering customer data is paramount
December 26, 2023
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