Topic: marketing automation

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automated marketing messages, blue envelopes

Why you shouldn’t automate your messaging (at least, not all of it)

Who out there loves to receive automated marketing messages? (crickets…) I recently got a LinkedIn message from someone inviting me to subscribe to her newsletter for freelance writers. Sounds nice. Except I’m not a freelance writer. My LinkedIn profile makes that abundantly clear, so she obviously didn’t take the time

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