Topic: digital marketing strategy

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email marketing campaign ideas, balls of colorful paper with yellow lightbulb

How Do You Come Up With An Effective Email Marketing Campaign?

You know it’s important to communicate with your email audience regularly. You’re all set up with an email service provider (ESP) like ActiveCampaign. You’ve designed a gorgeous template. You’ve built a decent email list. Now, it’s time for the fun part—what do you actually send them? And how do you

September 26, 2023

importance of a digital marketing strategy, checklist

Do you have a real digital marketing strategy or a to-do list?

It sounds like there are some decent marketing activities going on, right? At face value, yes; but for marketing to be truly effective, you need to approach activities strategically, rather than by crossing tasks off a list. That’s the importance of a digital marketing strategy—it pulls together all of your

June 9, 2023

Topic: digital marketing strategy

How Do You Come Up With An Effective Email Marketing Campaign?

Do you have a real digital marketing strategy or a to-do list?

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